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Marketing Intelligence
Built for Serious Agencies

AI-powered Google Ads optimization and SEO intelligence in one platform. Stop guessing — start knowing exactly where budget is wasted and where to grow.

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Used by agencies managing $50K to $5M+ in monthly ad spend

app.tandemmartech.io
Terms Analyzed
3,842
from uploaded report
Negatives Found
124
28 competitor terms
New Keywords
47
14 high potential
Est. Monthly Waste
$4,280
recoverable spend
Search Term
Campaign
Type
Cost
Priority
Action
aspen dental implants price
Implants — Core
Competitor
$1,240
High
Add Neg.
dental implants near me cost
Implants — Local
New KW
$340
High
Add KW
how much do dental implants cost
General — Info
Info
$680
Medium
Review
western dental reviews
Implants — Core
Competitor
$520
High
Add Neg.
🧠
AI Insight: Competitor terms are consuming 31% of total spend this period. Adding these 28 negatives could recover ~$4,280/month.
Total Spend
$24,180
this period
Conversions
186
confirmed leads
Avg CPA
$129.95
account average
Zero-Conv Spend
$3,640
15% of total budget
Keyword
Campaign
Spend
Conv.
CPA
vs Target
Action
plastic surgeon near me
PS — Local
$4,820
42
$114.76
−14%
Scale
bbl surgery cost
BBL — Cost
$2,140
14
$152.86
+17%
Reduce
rhinoplasty abroad
General
$1,840
0
∞
+100%
Pause
breast augmentation miami
PS — Local
$3,280
27
$121.48
−7%
Scale
📈
AI Insight: Pausing zero-conversion keywords recovers $3,640. Scaling top performers could add 30+ conversions at current CPA.
Ads Analyzed
48
across 12 ad groups
Strong (80+)
11
top performers
Needs Rewrite
18
score below 60
Pin Issues
9
over-pinned RSAs
Ad Group
Campaign
Score
Top Issue
Pin Status
Action
IVF Treatment — Core
IVF — Primary
88
Add urgency CTA
Healthy 2/9
Optimize
Egg Freezing — Intent
Fertility
58
Weak value prop
Over-pinned 7/9
Rewrite
Consultation — Brand
Brand
94
Strong performer
Healthy 1/9
Maintain
ICSI Treatment
IVF — Secondary
44
No CTA present
Over-pinned 8/9
Rewrite
✍
AI Insight: 18 ads scoring below 60 with over-pinned RSAs are limiting Google's ability to optimize. Rewrites could improve CTR by 15–25%.
Target CPA
$130
account target
Current Avg CPA
$158
21.5% above target
Bid Increases
16
high confidence KWs
Bid Reductions
24
above target CPA
Keyword
Campaign
Curr. Bid
Rec. Bid
Change
Confidence
Est. CPA
fertility clinic near me
IVF — Local
$4.20
$5.10
+21%
High
$118
ivf success rates age 35
IVF — Research
$3.80
$2.60
−32%
Medium
$142
egg freezing cost
Fertility
$5.10
$6.20
+22%
High
$122
best ivf clinic
IVF — Brand
$6.40
$4.80
−25%
Low
$136
💰
AI Insight: Applying all bid recommendations projects avg CPA from $158 to $131 — within 1% of target. Export ready for Google Ads Editor.
Agencies use Tandem Martech to manage
$2M+
Monthly spend analyzed
50K+
Search terms processed
$180K+
Wasted spend identified
8
Analysis modules
Everything you need

One platform. Every channel.

Stop switching between tools. Tandem Martech brings Google Ads and SEO intelligence together with AI that actually understands your accounts.

🎯

Search Terms Analysis

AI analyzes every search term in parallel batches. Identifies negatives, new keywords, competitor terms, and brand threats — with per-client learning that gets smarter over time.

Google Ads
📊

Account Performance

Full account audit identifying top performers and budget waste. Specific recommendations with estimated savings — prioritized by actual business impact, not generic rules.

Google Ads
💰

Bid Manager

Exact bid recommendations per keyword to hit your target CPA. Confidence-weighted by conversion volume — conservative where data is thin, aggressive where it's solid.

Google Ads
✍

Ad Copy Analyzer

Score every RSA 0-100. Get AI rewrites, pin analysis, and landing page relevance scoring in the context of campaign goals. Fully multilingual.

Google Ads
🔍

SEO Auditor

Fetches real page HTML — not a guess. Comprehensive audit covering content quality, keyword usage, and conversion optimization with change tracking across re-audits.

SEO
📈

Search Console Analyzer

High-intent quick wins, CTR gaps, and content opportunities — analyzed across all GSC tabs and prioritized by commercial intent, not just position.

SEO
⚡

Conflict Checker

Detects negative keywords blocking your own ads and keyword cannibalization before they drain budget. JavaScript-based detection runs instantly on any report.

Google Ads
📅

Period vs Period

Compare any two time periods. Conversion movers, CPA efficiency, new and dropped keywords — with an AI narrative that names specific keywords, not generic summaries.

Reporting
👥

Multi-Client Agency Management

Client profiles with brand protection, competitor detection, stored keyword structures, and per-client learning. Cloud synced for your entire team.

Agency
Simple by design

From upload to insight in minutes

1

Set up your client

Create a profile with brand keywords, competitors, and account context. The AI learns what matters for each account.

2

Upload your report

Export from Google Ads and upload. Auto column mapping handles the format — no manual setup needed.

3

Get AI analysis

Claude AI analyzes in parallel batches applying your client context to produce specific, nuanced recommendations.

4

Act and report

Implement recommendations, export for Google Ads Editor, and generate a branded PDF report for your client.

Simple pricing

One plan. Everything included.

No feature gating. No per-seat pricing. Everything Tandem Martech offers at one flat monthly fee.

Agency Plan — Early Access
$297
per month  ·  cancel anytime
  • ✓Unlimited client profiles
  • ✓All 8 analysis modules
  • ✓AI recommendations via Claude
  • ✓PDF report generation
  • ✓Google Ads API integration (coming soon)
  • ✓Team member access (up to 3 seats)
  • ✓Cloud storage — access anywhere
  • ✓Multilingual account support
  • ✓Priority support

Founding agency pricing — locked in for life at this rate

Ready to stop leaving money on the table?

See Tandem Martech in action on a real account. We'll walk you through the platform and show you exactly how it works for your clients.

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